More customers. Fewer guesses.
Short, blunt lessons on getting more customers — 37 articles and counting.
How to get unlimited business ideas?
Never worry about an idea again.
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How to Get TONS of Traffic to ANY Website (Easy Setup)
If no one ever gets to your website then it becomes pretty useless doesn’t it?
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How To Write An Ad That Gets You New Clients
Some ads are funny. Some ads are cinematic (whatever that means). Some ads are memorable. But if they don’t get clients… who cares?
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One Simple Step To Easily Write High Performing Ads For Your Business
I vividly remember writing my first ad. I hated every second of it.
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The Easiest Way To Sell People… Without Having To Actually Sell
Few things are as annoying as a salesperson that’s trying to sell you something that you don’t want, don’t need and don’t care for.
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Achieving Top Of Mind Awareness In Your Market
Think about cola and what brand comes to mind?
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Beat any Ad
Doesn't cost money. Can implement it immediately.
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BMR
Don't miss it.
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Complicated = Great
The cool thing about Meta ads (and Google ads) is that they're complicated - at least if you want to do them right. Most people will never go through the pain of learning to run them properly, and the higher the barrier to entry, the better the source usually is.
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Do Less
Want to know what works every single time?
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Easy Wins
It's really that easy
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Do you care?
Once you start your own business and grow to the size where you have to hire staff you discover something that very few human beings will ever know. You find out how wildly incompetent most people are.
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Easy Problem Fixer
No creature on Earth outwalks us.
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Get More Sales By Improving Your Writing (Part 2 - The Undefeated BAR test)
The same way you’d do it in a bar.
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First Thing
What's the first thing you do in the morning? And let's be real here. I'm not talking about the influencer
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Get More Sales By Improving Your Writing (Part 3 - Stop Waffling Around)
You know what really kills sales?
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If you had to
If you HAD to sell something, if your life was on the line... ...how would you do it? Discounts? Hell no, seems
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Info is the enemy
Information is the enemy when you’re selling.
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Mass Marketing Doesn’t Work. Do This Instead:
Quick question: who’s your ideal customer?
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Momentum paradox
Do. Not. Move. Backwards.
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Simple beats complex
In non-marketer speak - if you complicate things you just confuse people. And confused people do the WORST thing possible. Nothing. They don't buy. Because they're confused. And they're confused because... you confused them. If you gave me 100 accounts to manage I'd probably end up simplifying at LEAST 95 of them. Simplify the offer. Simplify the ad. Simplify the CTA. Simplify the landing page. Less static, less noise, fewer potential obstacles for your prospect to trip over. Keep it simple. Don't confuse anyone. You'll beat 99% of your competition that way.
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Money Printing Machine
Hi, It's David. Ran into something superweird and I'm almost positive you've had a similar experience. I'm running ads for a client and
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No one cares. Really.
You read it right
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Smart Small > Big Dumb
Coca Cola has 10,000 people in their marketing department. I had one.
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The battle against Overwhelm
Truly wild stuff.
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The google ruse
Don't get confused
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The worst number
If there's one thing that can make all the difference in your business it's realizing that the number 1 is the worst possible number in business. One staff member. One computer. One IT guy. One client. Or... ...one source of leads.
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Using Retargeting To Get More Clients And Close More Sales
Ever had the experience where some product just keeps chasing you?
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Weird but True - Automation sucksss
Ever wondered about this AI thing?
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Why You Should Always Be Thinking About New Ads
Why can we as business owners never rest on our laurel?
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Work life balance isn't real..
Ever heard of a 'false dichotomy'?
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You really need to do This
Quick one this time. If you run a local business you need to be using Google
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Get More Sales By Improving Your Writing
Being a good writer borders on being a superpower.
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How To Write Ads, Reports, Blogposts and Scripts That SELL
The secret to creating content that SELLS (without being annoying and sleazy and salesy)
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Stop randomly throwing things
Stop it. Please.
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Three Letters That Will Magically Get You More Clients
A Rock Solid Offer.
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Why ”Spray And Pray” Marketing Is A Surefire Way To Waste Your Ad Budget (And What To Do Instead)
Spending money on ads without knowing if they'll bring in a single customer can be scarier than a prostate exam from Edward Scissorhands.
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